Jester,

I am again hamstrung by not being able to copy and paste links. But Reuters, article by Terrance Gabriel (googleable, I'll bet) is a mixture of disinformation (solid franchises and beats in an industry known to be 'fickle'), and technical notes - e.g., approaching all time high, RSI at multi-decade high - denotes an extreme overbought condition, and speculation (expectations for blockbusters a la starwars) may be baked into price. Average analyst target is 67 - but as we all know, those can be raised for any reason.  So, as you note, you've got a company that is seen as a superstar in the sector, and can do little wrong, except that technically it looks overbought. Rose 100% in 2014, 40% YTD. And so, all those insiders are selling because.....?  OTOH, a fair number of board members were trying to guess where to short GME when it was in the mid-30's. Now solidly above 40, seems that the only thing one can surely say about it is that it is not 'timeable'. There is always something to pin hopes for higher numbers on. Perhaps reselling reconditioned fitbits is next.

I wouldn't think to touch either stock, as perception and reality are confabulated beyond reason, making predictability impossible.